The BGH allows reviews
Clients often ask whether they have to put up with reviews at all. The BGH generally permits reviews (BGH “Spickmich” ruling of 23/06/2009 – VI ZR 196/18, ruling of 23/09/2014 – VI ZR 358/13 and ruling of 20/02/2018 – VI ZR 30/17). According to the BGH, entrepreneurs or freelancers must allow Google reviews of their business, because they generally also offer their services to the public. However, this ruling does not mean that all reviews have to be tolerated. You have the right to defend yourself against an unjustified review on Google.
Blogspot criteria
Google is bound by the so-called Blogspot criteria of the BGH. It assesses reviews based on a concrete presentation of the facts and a corresponding legal assessment. This legal examination is reserved for lawyers (Section 2(1) German Act on Out-of-Court Legal Services (RDG)).
Violation of Google’s policies and the general right of personality
The basis for your claim for deletion of the review is
- a violation of Google’s guidelines and
- a violation of your general right of personality.
We always try to apply the dual strategy by arguing with both violations. This puts Google under more pressure to delete the review.
The Google guidelines prohibit illegal ratings and reviews. The general right of personality is the law applicable in Germany (Article 2(1) GG in conjunction with Article 1(1) GG). Thus, insulting or untrue reviews violate both Google’s policies and the law.
Violation of the general right of personality through a false or offensive review on Google
Most prohibited negative reviews on Google violate the general right of personality. A review constitutes a violation if it contains
- an untrue or
- insulting statement or purely abusive criticism.
In particular, if it constitutes a criminal offence. For example, this is true in the case of insults (Section 185 German Criminal Code (StGB)), slander (Section 186 StGB) or defamation (Section 187 StGB).